Ideas You Can Steal to Grow Your Business
As a business owner, you have to make a lot of decisions about how and where you spend your hard earned money. With so many areas of your business demanding resources, you might feel like you can’t afford to spend money on costly strategies that might not even lead to growth.
Today we’re sharing “ideas to steal”. They are all real-life ideas from successful businesses — action steps you can pick up and run with right away, and, you don’t need to spend a lot of money to do them.
Pick a few that you can sink your teeth into, and check out our member directory to find other business owners who can help you implement your ideas — these days we all have to work together.
Whether you need a marketing plan, social media management, photography, web design, branding or consulting, tax and accounting help there are many experts that are members of Local First that can help with your business needs.
- Publish and engage on social media sites. Creating a presence for your business on social media sites like Facebook, Twitter, YouTube, Instagram, and others is a great way to get the word out about your products, services, employees, values, mission, etc.
- Simplify your marketing message.
- Create original content. When you create original content, your customers not only notice—they also remember. You likely already act as the person customers and employees reach out to when they need help, so why not share your expertise on a company blog, LinkedIn post, or YouTube video?
- Meet other business owners. Join Local First Milwaukee and attend events. Networking can be a powerful and inexpensive way to meet other people in your community. As a small business owner, you should be taking the time to put yourself out there in front of other people who can send business your way.
- Offer to be a speaker or write a guest blog. Offering free education to others is another great way to build a reputation for yourself and your business. It’s also a great way to connect with people who might be interested in doing business with you.
- Make your money matter. You can make your money matter by billing faster. Your receivables can count for 40 – 50% of your actual assets. Also, seek the advice of a tax expert you may be leaving lots of money on the table.
- Encourage employees to explore more efficient approaches to their tasks instead of relying on their standard way of doing things. Consider a branding exercise or business coach to help.
- Make sure you’ve clearly outlined project scope, and don’t be afraid to charge your customer for changes.