For every $2 you spend at a locally owned business, more than 68¢, versus 43¢ spent at a national chain, remains in Milwaukee. Locally owned businesses maintain Milwaukee's unmistakable style. When you're in Milwaukee, you know it!

Local First Milwaukee

Our business alliance is made up of independent, locally owned businesses and non-profit organizations. Local First Milwaukee defines “local” as a business or non-profit that is privately held and located within the five-county metropolitan Milwaukee area (Milwaukee, Waukesha, Ozaukee, Washington and Racine counties). Local businesses have no corporate or national headquarters outside of Wisconsin and are able to make independent purchasing, marketing and brand decisions. The owners of Local First Milwaukee member businesses must also live and work within the metropolitan Milwaukee area.

Local First Milwaukee also requires that its business members participate in community activities and assist local charities. These are the people and organizations that create a difference not only through their presence but also through their actions, helping to preserve Milwaukee's unique character and make it a great place to live!

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